

Week 2

Wonder
As we come to understand the importance of allowing our minds to wander, we no longer look down upon daydreams, fantasies, mysticism, and hallucinations and instead see them as the lifeblood of innovation. Curiosities will define our new decade in the realm of virtual reality, CGI, and Artificial Intelligence.
Big ideas include:
- - Cyber escapism
- Biophilia
- Techno identities
- Magic & mysticism
- The virtual economy
What we will address:
- - The cultural context and drivers behind Wonder
- How Wonder will continue to evolve and manifest
- The impact Wonder will have on color, materials,
patterns & graphics, and overall design aesthetics
- How Wonder will translate into product for each market
Video break down:
- - Cultural Sentiment Videos: 15 minutes
- Design Aesthetic Videos: 40 minutes
- Market Alignment Videos: 10-20 minutes per market
Guest Speakers
Words of wisdom from
Cultural alignment interviews with

Elizabeth Gilbert

Isabella Lalonde
Artist, Designer, Founder of Beepy Bella
Sound journey led by

Casey Karr & Hatim Belyamani

Yaquí Rodriguez